Corfac News

06 052013

We all depend on email programs to get the word out to our customers – whether it’s a quarterly newsletter or a new property listing – because emails are a fast and easy way to communicate.  How do you determine which email program you should use to reach your customers?

The answer: it depends on what you want!  A small group of CORFAC marketing professionals met to discuss this topic last week.  There are several online marketing programs that have easy email templates that can be used to send a polished and professional email with very little effort.  There are several websites that include comparisons between different providers.  Here are 2 to check out:

Depending on your budget and contact list, a lot of these can be great options for your firm, and they provide a great way to track open rates and clicks in your emails – so you can tell what your customers read and what they want to learn more about!

CORFAC members can view the Marketing/PR conversation and view the short presentation on the Extranet: http://corfac.com/cx-pro-dev-webinars-podcasts.cfm?WebinarID=52.

What do you look for in an email program?

Locally Owned. Globally Connected

CORFAC International is comprised of privately held entrepreneurial firms with expertise in office, industrial and retail brokerage, tenant and landlord representation, investment sales, multifamily, self-storage, acquisitions and dispositions, property management and corporate services. Founded in 1989, CORFAC has 49 offices in the U.S., 5 in Canada and 17 in international markets, including Australia, Colombia, France, Germany, Ireland, Israel, Italy, Japan, Mexico, Romania, Russia, South Korea, Switzerland and the United Kingdom. CORFAC offices completed more than 10,000 lease and sales transactions totaling 620 million square feet of space valued in excess of $8.2 billion in 2018.